👉 GET THE FIRST CHAPTER & BONUS GIFTS FREE! 👈

ORDER BRAD PEDERSEN's NEW BOOK!

STARTUP SANTA:

A Toymaker’s Tale of 10 Business Lessons Learned from Timeless Toys

“Learn from someone I consider to be the best at living life full out! Brad Pedersen is an extraordinary individual… in business and in life.”

-Darren Hardy, Founding Publisher SUCCESS & International Bestselling Author

STARTUP SANTA

A Toymaker’s Tale of 10 Business Lessons Learned from Timeless Toys 

PRAISE FOR STARTUP SANTA

GET THE FIRST CHAPTER FREE!

Complete Form to Receive The First Chapter & Bonus Gifts Including:

 EXCLUSIVE AUTHOR INTERVIEW – Get early access to Brad’s “Startup Santa” success principles (where you can learn how to fully unlock your greatest potential).

 CHAPTER GUIDE – A downloadable quick reference chapter guide with Brad’s thoughts, actions and strategies.

Step 1

COMPLETE FORM:

Step 2

grab your copy

GET IT NOW

Step 3

Share and spread

the IMPACT!

About the Book

In Startup Santa, Brad Pedersen, Co-Founder and Chairman of Open Mind Developments Corporation (makers of Pela and Lomi) and former top toymaker, brings practical advice on building a durable business and meaningful life. In 1994, Brad started his entrepreneurial journey in toys, making his first sale. In time, what began as a few simple mall kiosks grew into a large distribution company that eventually evolved into a maker of toys, generating more than $100 million in annual revenue. How did he overcome countless adversities to build a thriving children’s entertainment company—that delivered joy, created smiles, and distributed millions of playthings around the planet?

In this book, you’ll:

Join Pedersen on an astounding adventure in this “how-to” guide like no other, exploring entrepreneurship through ten key lessons derived from iconic toys.

About BRAD PEDERSEN

Brad Pedersen is an award-winning entrepreneur, angel investor, thought leader, and sought-after business coach. In 2008, he founded and scaled one of Canada’s top toy companies, Tech 4 Kids and subsequently merged it to create Basic Fun; a maker of some of the world’s most iconic toys. Brad left the toy business in 2018 and subsequently co-founded Pela, creating a new category of the world’s first sustainable smart device protective covers, growing the business to over $100M in revenue. In 2021, Brad and the team at Pela successfully launched a record-breaking $9.8M crowd-funded campaign for the Lomi, the world’s first smart waste kitchen composter, making it the largest cleantech crowdfunding campaign of all time. Brad is a follower of Jesus and is open about his faith. He considers it a privilege to use his business as a platform to live out his values and give back. Brad has a passion for fitness, adventure, and outdoor pursuits and lives with his wife in the mountains of British Columbia, Canada.

CONNECT

ORDER NOW

Complete Claim Form to Receive Free Bonus Gifts Including:

BRAD’S SUCCESS BLUEPRINT – Get exclusive access to Brad’s “Startup Santa” success blueprint (where you can learn how to fully unlock your greatest potential).
CHAPTER GUIDE – A downloadable quick reference chapter guide with Brad’s thoughts, actions and strategies.

Step 1

Order

"STARTUP SANTA"

Step 2

Complete the bonus

redemption form below:

Step 3

Share and spread

the IMPACT!